Top Food & Cooking Instagram Reels Accounts

The 24 biggest food & cooking creators tracked by Buzzlytics, ranked by followers. Updated 3h ago.

Food & Cooking leaderboard — October 2026

#CreatorFollowersTotal viewsEngagement
1 Jamie Oliver ✔@jamieoliver 10.6M 1.7B 21.5%
2 KITKAT ✔@kitkat 1.2M 33.8M 22.1%
3 Aldi UK ✔@aldiuk 933K 175.7M 6.4%
4 Pauly Long ✔@paulylong 773.9K 342.3M 3.6%
5 KFC UK & Ireland ✔@kfc_uki 752.9K 833.6M 7.2%
6 Tesco ✔@tesco 719.9K 899.9M 0.9%
7 Asda ✔@asda 626.5K 430.3M 1.5%
8 @popeyes ✔@popeyes 591.3K 174.3M 3.1%
9 Lidl GB ✔@lidlgb 513.7K 1.2B 0.4%
10 Nando's UK & Ireland ✔@nandosuk 457.7K 40.7M 14%
11 Cadbury UK ✔@cadburyuk 442.3K 156.8M 2%
12 KFC Colombia ✔@kfc.colombia 423.3K 117.7M 4.3%
13 Sainsbury's ✔@sainsburys 406.2K 417.6M 0.8%
14 Iceland Foods ✔@icelandfoods 231K 13.1M 11.1%
15 Tony’s Chocolonely UK & IRE 🇬🇧🇮🇪 ✔@tonyschocolonely_uk_ire 143K 24.8M 3.6%
16 Bojangles ✔@bojangles 124.6K 10.7M 6.3%
17 Burger King UK ✔@burgerkinguk 120.1K 106M 3%
18 ✨Goodfood Mealkit Delivery 🍽️ ✔@goodfoodca 84K 1.9M 1.9%
19 Erin Tridle@erintridle 81.1K 132.3M 3.2%
20 Wine & Food Critic for the People ✔@thepeoplessomm 58.2K 4.5M 5.4%
21 Popeyes Louisiana Chicken UK@popeyesuk 51.3K 22.2M 1.8%
22 Oreo UK & Ireland ✔@oreouki 46.6K 49.6M 0.9%
23 Ryvita@ryvitauk 18.7K 11.2M 0.7%
24 Nairn's@nairnsofficial 16.5K 5.3M 3.4%

Rankings reflect accounts tracked by Buzzlytics, not every account on Instagram Reels. Stats are from each account's latest tracked snapshot.

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Frequently asked questions

Who is the biggest food & cooking creator on Instagram Reels?

@jamieoliver (Jamie Oliver) tops Buzzlytics' food & cooking leaderboard with 10,580,843 followers as of October 2026.

How is this Instagram Reels leaderboard ranked?

Accounts tracked by Buzzlytics are classified into niches from their content (hashtags and bio) and ranked by follower count. Views and engagement rate come from each account's tracked posts. The board refreshes as accounts are re-scraped.

How do I get my account on this leaderboard?

Search your @username on Buzzlytics to start tracking it. Once your account is classified into the food & cooking niche and has enough tracked data, it becomes eligible for ranking.

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Data source & methodology

Buzzlytics tracks publicly available Instagram Reels profile data. Accounts are assigned a niche from the hashtags on their posts and their bio, then ranked by follower count. Views, likes and engagement rate are aggregated from each account's tracked posts. Nothing here is provided by or affiliated with Instagram Reels. Profile owners can request removal via support@buzzlytics.io.