@kyliecosmetics profile picture

Kylie Cosmetics Instagram Reelsโœ”

@kyliecosmetics on Instagram Reels

NEW winter kissed holiday collection coming 10.21 ๐ŸŽ€โ„๏ธ + coming 10.25 to @ultabeauty!

23.8MFollowers
836Following
2.7KReels
Updated9h ago

@kyliecosmetics Instagram Reels statistics

Followers23.8M
Total views1.3B
Avg views / post494.2K
Engagement rate13.1%
Likes170.7Mโ–ฒ 0.6%
Comments673.3K
Shares1M
Buzz RankA

Trends compare the latest snapshot with data captured 8 days ago.

Views over the last 90 days

View weekly datapoints
DateTotal viewsFollowersEngagement
Aug 192,175,940,98023,850,1832.7%
Aug 262,182,222,70123,844,1942.7%
Sep 22,184,965,42123,839,9042.7%
Sep 92,183,494,59123,834,3662.7%
Sep 162,187,926,22123,826,6652.7%
Sep 231,583,922,35223,818,1872.3%
Sep 301,312,293,66523,808,81013%
Oct 71,305,435,20723,800,82813.1%
Oct 141,311,692,17923,794,31713.1%

Performance summary

@kyliecosmetics currently reaches 23.8M followers on Instagram Reels. Across 2.7K tracked posts, the account has accumulated 1.3B views โ€” an average of 494.2K per post. Its 13.1% engagement rate is exceptionally strong โ€” audiences don't just watch, they interact. Buzzlytics scores this account a Buzz Rank of A.

Unlock full analytics for @kyliecosmetics

Create a free account, then choose a plan to unlock these tools for @kyliecosmetics.

Full historical charts

Follower, views and engagement history beyond 90 days, with daily granularity.

Sign up free โ†’

Viral video detection

Every breakout video, ranked โ€” see exactly which posts overperformed and why.

Sign up free โ†’

Hashtag landscape

Which hashtags drive this account's reach, with per-tag view counts.

Sign up free โ†’

Best posting times

The account's highest-performing days and hours, computed from its own posts.

Sign up free โ†’

Channel comparison

This account vs. any competitor, side by side, with winner badges per metric.

Sign up free โ†’

Per-video analytics

Views, engagement, watch time, and scores for every individual post.

Sign up free โ†’

Frequently asked questions about @kyliecosmetics

How many followers does @kyliecosmetics have on Instagram Reels?

@kyliecosmetics has 23,794,317 followers on Instagram Reels as of October 2026.

What is @kyliecosmetics's engagement rate?

@kyliecosmetics's engagement rate is 13.1%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.

How much does @kyliecosmetics charge for a sponsored post?

Based on follower count and engagement, a sponsored Instagram Reels post from @kyliecosmetics is estimated at $623.4K to $935.1K. Actual rates vary by campaign scope and usage rights.

How many views does @kyliecosmetics get?

@kyliecosmetics has 1,311,692,179 total views across tracked posts, averaging 494,232 views per post.

Accounts like @kyliecosmetics

Data source & methodology

Buzzlytics tracks publicly available Instagram Reels profile data. Statistics on this page are aggregated from @kyliecosmetics's public reels and profile information, refreshed regularly (last update 9h ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark โ€” they are estimates, not quotes. Nothing here is provided by or affiliated with Instagram Reels. Profile owners can request removal at any time via support@buzzlytics.io.